Digital + Media

Digital Marketing

It’s a big and chaotic world out there in cyberspace. We help you navigate the always-changing, ever-evolving internet with modern websites, effective SEO, and eye-popping banner ads designed to turn surfing into sales. We are experienced designers, developers, and creatives who are highly skilled in what makes things click.

Navigation Protocol

Congratulations, someone has made it to your website. You’ve reached step one. Now how long they stay there is the important question. Organizing your information, assigning importance to the right topics, and creating a consumer-intuitive site navigation structure is how Forner Agency increases time on-site and potential sales conversions.

Paid Search

More than just bidding on phrases or words in search engines, effective pay-per-click (PPC) and cost-per-impression (CPI) strategy requires a deep understanding of complex consumer drivers, marketing insights, and expert tactics. Forner Agency’s media specialists develop granular campaigns and detailed bid strategies to create and capture demand for your brand.

Search Engine Optimization (SEO)

On average, 60,000 search queries are processed every second. That means 60,000 opportunities for customers to learn about you. Forner Agency provides our clients with organic SEO expertise to maximize content relevance and on-and-off-page relevance to improve where you fall on the list of results, thus boosting the potential number of visitors to the site and improving the number of conversions.

Landing Pages + Microsites

Microsites and visitor intent-specific landing pages drive higher conversions and provide a powerful first-impression for both new businesses as well as industry veterans. Even if you already have a great website, you will have more success with a landing page or microsite that connects directly with your customers’ original search intent instead of general content – and it will significantly reduce bounce rates, meaning more time with you and not the competition.

Web Development

You have great information and graphics on your website, but the images don’t always appear, the links go to the wrong place and it takes forever to load. Our incredible team of coders, developers, and content experts stay on the leading edge of technology to ensure core website functionality and that your site always works as well as it looks.

Responsive Design

Smartphones and tablets have become the primary sources of how people get their information every day so it’s critical that your online presence includes design and functionality that keeps your customers on-the-go. Forner Agency approaches all of our digital developments with the intent of maximizing usability wherever consumers interact with your business. In today’s world, this means creating responsive design and mobile-friendly websites from day one.

User Interface Design + Development (UI)

Websites are basically digital ambassadors that represent your company 24-hours a day, 365-days a year. And just like an unfriendly, uninspiring, or off-putting brick-and-mortar employee, the online presence you have will send consumers clicking away faster than they can swipe left. Proper user interface design displays and organizes website content in the most effective way so you appear professional and visually beautiful every time a visitor drops by.

User Experience Development + Testing (UX)

As websites become more complex and require multiple layers of information and on-demand service, Forner Agency recommends additional research and user experience development that focuses on the human-first elements of website creation. Further user testing that tracks consumer movements, and even emotions, as they interact with the site, provides detailed analytics that can be used to ensure maximum user success and a fluid user experience.

 

Website Maintainance + Upkeep

The internet is dynamic and constantly changing. Add in an ever-expanding global marketplace and evidence shows the necessity of keeping your website current to attract, acquire, and retain customers. Forner Agency provides this critical ongoing support and maintenance to keep your web products running smoothly.

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